Insights

The relationship operating system — club health, ROI, and campaign signal in one view.

Club Satisfaction
84/100
+4 vs last quarter
Avg Turnaround
4.7days
4.2 days faster
Clubs at Risk
1/ 4
Mid-Atlantic needs attention
Conversions
0
0% CTR · 0 impressions
Club Relationship Health
Satisfaction is the leading indicator. Track every club like an account.
Strategic KPI
How the health score is calculated
Weighted 0–100

Five signals roll up into a single score for every club. Improve any factor and the score moves — each card below shows the lowest factor and the exact action that lifts it.

Responsiveness
25%

Avg turnaround on requests, approvals, and revision rounds.

Survey sentiment
25%

Post-campaign club rating + qualitative sentiment from threads.

On-time delivery
20%

% of campaigns shipped by the agreed launch date.

Engagement
15%

Active participation in briefs, reviews, and feedback loops.

Campaign performance
15%

How campaigns for this club perform vs their own KPIs.

GEICO Texas
South
94/100
6 vs Q-1
Turnaround
3.2d
1.4
Open tasks
4
Campaigns
12
SentimentGlowing
Score breakdown
Responsiveness
96·25%
Survey sentiment
95·25%
On-time delivery
98·20%
Engagement
88·15%
Campaign performance
90·15%
How to improve this score
Lock in quarterly business review
Protects 94 score
Highest satisfaction — convert into a reference account.
Insights → Share report
Expand to 2 new campaign types
+2-3 volume / quarter
Capacity is healthy and turnaround is fast.
Intake → Club Marketing
GEICO West
West
88/100
3 vs Q-1
Turnaround
4.1d
0.8
Open tasks
7
Campaigns
18
SentimentHealthy
Score breakdown
Responsiveness
86·25%
Survey sentiment
89·25%
On-time delivery
92·20%
Engagement
85·15%
Campaign performance
84·15%
How to improve this score
Clear 3 stalled approval tasks
+4 pts responsiveness
7 open tasks is dragging responsiveness.
Campaigns → Review queue
Add KPI dashboard to next brief
+3 pts performance
Performance factor is the weakest of 5.
Intake → KPIs section
GEICO Mid-Atlantic
East
71/100
4 vs Q-1
Turnaround
6.8d
1.2
Open tasks
11
Campaigns
9
SentimentAt risk
Score breakdown
Responsiveness
58·25%
Survey sentiment
64·25%
On-time delivery
72·20%
Engagement
78·15%
Campaign performance
80·15%
How to improve this score
Triage the 11 open tasks today
+8 pts responsiveness
Backlog is the #1 driver of the score drop.
Campaigns → Filter: Mid-Atlantic
Schedule recovery call with stakeholder
Re-baseline survey
Survey sentiment fell 18 pts in 6 weeks.
Insights → Club detail → Outreach
Cut compliance review rounds to 2
−2 days turnaround
Avg 4.8 rounds is delaying every launch.
Strategy → Compliance checklist
GEICO Northeast
East
82/100
1 vs Q-1
Turnaround
4.6d
0.3
Open tasks
6
Campaigns
14
SentimentSteady
Score breakdown
Responsiveness
80·25%
Survey sentiment
81·25%
On-time delivery
85·20%
Engagement
80·15%
Campaign performance
84·15%
How to improve this score
Run a feedback pulse this week
Identify +5 pt path
Score is flat — pulse will surface the next lever.
Insights → Pulse survey
Pair with Texas playbook
Roadmap to 90
Same region archetype, 12-pt gap to close.
Strategy → Playbooks
ROI & Savings
What the old way costs — and what the new way returns.
Quarter to date
Hours saved
2,840
across 38 campaigns
Faster to market
71%
21d → 6d
Fewer revisions
−75%
4.8 → 1.2 rounds
Meetings dropped
−73%
11 → 3 per launch
Cost avoided
$1.2M
staff time + agency
Hours per campaign
73%
Current world142 hrs
New world38 hrs
Campaign turnaround
71%
Current world21 days
New world6 days
Compliance revisions
75%
Current world4.8 rounds
New world1.2 rounds
Meetings per launch
73%
Current world11 mtgs
New world3 mtgs
Time to first approval
78%
Current world9 days
New world2 days
Daily Performance Trend
Aggregated impressions & clicks across all live campaigns.
Region Breakdown
All Campaigns